campaign_detail
Win-back · quiet 30+ days
14 Grünerløkka regulars haven't stopped by since early May — usually Tue/Thu oat latte and kanelbolle runs.
draft€340 est. recovery
segment_why
Lapsed regulars· 14 members
Haven't visited in 30+ days but used to stop by Tue/Thu for oat latte and kanelbolle — win-back before they churn to the bakery on Markveien.
offer
Free kanelbolle with any drink
Menu anchor: Kanelbolle
sms14 targeted
member_context
Elin N.· Regular
Last visit: May 12, 2026 (38d)
Oat latte + kanelbolle
projected_impact
€340 est. recovery
Estimated recovery based on segment size and typical visit value.